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Cartier Forces Apple to Withdraw iPhone Applications
Apple has withdrawn from distribution two applications for iPhones that simulate the faces of famous watches after a trademark infringement lawsuit was filed by Cartier. The applications, Fake Watch and Fake Watch Gold Edition, simulated Cartier's iconic "Tank" watch face, among others. . . . keep reading
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Richemont Hit Hard by Slowdown
Richemont posted a 2% sales increase for the year ended 31 March, reflecting 10% growth in the first half followed by a 5% decline in the second half. A modest slowdown in the U.S. during the year's first six months (revenue down 1.8%) became a rout as the year progressed: revenue plunged 22.8% in the Americas from October 2008 through March 2009 compared with the same period a year earlier, according to exclusive analysis by LuxuryBrandNetwork.com. . . . keep reading
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Luxury on the Web: Luxury Brands Embracing Social Networks
(Source: WWD.com)
Long considered on-line laggards, savvy luxury brands are exploiting social networks to polish their brands, create buzz and sell more product. On sites like Facebook, ASmallWorld.com and niche blogs, luxury marketers are monitoring and guiding conversations to their advantage, reports WWD. . . . keep reading
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Luxe Boomlet Continues in India
(Source: Time)
The number of Indians whose net worths exceed $1 million grew 22% last year--faster than any other Asian country, and a report by CapGemini & Merrill Lynch pegs the number of $1 million+ households now in India at 167,000. . . . keep reading
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Luxury's Bigger and Bolder Marketing Provides Global Exposure
(Source: W Magazine)
Many of the innovative marketing tactics pioneered by luxury companies have now become commonplace, adopted by products as mundane as coffee and cell phones. The quest to find new ways to inspire and amuse clients, and the media, has led to extreme marketing and public relations techniques that often carry extreme price tags. But the payback can be monumental as such events now provide wide, international exposure. . . . keep reading
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